Marketing Communications & Social Media Consulting

Are you overwhelmed by social media? Algorithms, posting rules, schedules and engagement can make non-marketers cringe.

Honestly, it makes marketers cringe too.

I want to empower you with the tools you need to master your external communications, and finally feel confident like the business leader you’re meant to be!

You may feel as if many aspects of your business are running smoothly, yet you struggle with building your brand. Building your personal brand may be something you wholeheartedly avoid, too.

If you struggle with branding and building an online audience that translates to foot traffic and sales, I would love to help you with your strategy!

With nearly two decades of experience in marketing communications, I have managed public relations, creative marketing, social media, graphic design, copywriting, email marketing, and advertising for both small and large organizations.

During my time at the Austin Hispanic Chamber as their Communications Director, I led workshops for small businesses teaching them the tools they needed to reach their ideal customers. It became my passion to help those business owners succeed in creating more engaging (and stunning) content to reach those ideal, paying customers.

Curious? Book a free discovery call to see if we’re a good match to work on your business goals together!

Services:

Social Media Edit

A great first step to understanding your social media strategy is to have a communications professional review and provide an audit of your platforms. If you are struggling to figure out what works (or isn’t working), I’m here to help!

A Social Media Edit gives you…..
✨️Fresh perspective
✨️Tons of content ideas
✨️Strategy behind your brand
✨️A view into what’s working
✨️…and what isn’t
✨️Engagement and growth tips

With experience managing large brand accounts (such as Chinet, American Heart Association, Koozie) and small businesses, I have the insight you need to help you dive into what will take you to the next level on Instagram, Facebook, LinkedIn, and Pinterest. During the session, you will also receive amazing bonuses: a social media content calendar template, an analytics template, and a social media engagement checklist.

Marketing Communications Consulting

If your business could benefit from having ongoing support without full-service social media management, this is the service you are looking for!

We will work together as I help you understand the basics of social media, as well as provide ongoing support and strategy. You will become clear on who your ideal customers are and how to target them.

Additionally, monthly consulting includes:
✨️Weekly check-in calls
✨️Monthly strategy sessions
✨️Ongoing ideas for your content bank
✨️Training & challenges based on your business needs
✨️Business Workbooks
✨️Direct access where I can help answer questions, discuss strategy, share wins, or help with anything in between.

Brand and Social Media Coaching

Receive personalized business brand and social media coaching tailored to your business.

Private coaching includes:
✨️Weekly meeting or video coaching call where we discuss your brand struggles and areas you want to improve. We’ll dive into the strategy to get your branding & communications to the next level. Together, I will map out exactly what the next steps are and you will leave the meetings with a clear plan of action and the steps needed to start implementing right away.
✨️Weekly training, workbooks, and challenges based on your learning needs. If there is an area you need help with (ie: how to use Canva), this will be included in the weekly training. I’ll also supply lots of bonuses, such as a personalized hashtag strategy, an ideal customer workbook, a content calendar, and more.
✨️Direct access where I can help answer questions, discuss strategy, share wins, or help with anything in between.

With either my consulting or coaching service, you will be amazed at what we can accomplish! Imagine what you can accomplish if you have…

✨️Complete clarity on your ideal customer avatar (ICA), your brand messaging, and content specifically targeting your ICA.
✨️Clear and actionable plan for increasing your visibility online, nurturing your community, and building the trust factor so you can sell more of your products or services.
✨️Ways to build your email list and grow your Facebook page, Facebook group, Instagram and Pinterest.

…And so much more! There are many opportunities to dive deep into your business strategy with this kind of high-level 1:1 support.

Event Promotion Package

For most of my younger life, I thought I wanted to be an event planner. After planning some large-scale events at The University of Texas – Pan American, I quickly realized – I LOVE promoting events but not actually planning them!

If you have an upcoming event but struggle with how to “get it out there” – I am your chica! I have managed event promotions for more than 300 events, ranging from workshops to galas with 1,000 guests.

I will put together a full promotional package for your event, including flyers, web graphics, copy, promos for vendors/donors, adding to community calendars, plus outreach to media outlets.

A La Carte Brand and Social Media Services

Contact me  for a full list of her services. Almost anything can be tailored to your needs and budget!

Social Media Management is offered on a limited basis. Contact me for availability and details.

 

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