I absolutely love public relations. When I first went to college I studied PR with the idea that I’d be an event planner.
I was totally wrong about what PR people actually do. And, I quickly learned that most people have the wrong idea about public and media relations, and especially small business – they simply don’t know how easily attainable it can be.
Sure, hiring an agency is the best case scenario. I also understand for small businesses this is usually not an affordable option.
In my course, I will be offering some helpful tips to maximize PR efforts, as well as create media releases, talking points and prepare for media interviews.